On Friday, December 13, Taylor Swift celebrated her 35th birthday, yet she chose to remain silent on her social media platforms. Instead, her dedicated team, known as Taylor Nation, took the initiative to engage fans by directing them to a newly launched section on Swift’s official website. This section is an exciting TS Eras Archive, designed to meticulously archive materials from various phases of her illustrious career, allowing fans to explore the evolution of her artistry.

To delve into the TS Eras Archive, fans can simply click on a captivating image of Swift featured in a photo banner that corresponds to the specific era they wish to discover. This interactive experience offers access to a treasure trove of behind-the-scenes clips from the production of iconic music videos such as “Anti-Hero,” “Karma,” “Fortnight,” and many more, all of which have been freshly uploaded to her YouTube channel as of December 13. For those eager to catch up on the latest content, these BTS videos are readily available by navigating directly to Swift’s YouTube page and filtering videos by the “latest” category.

In a playful moment from the “Karma” music video, a silver statue rendition of Swift humorously remarks, “I have been the architect of my own chaos that I currently live in,” adding, “I have no idea how many hundreds of showers it’s gonna take to get this off.” This witty quip highlights both her charm and the creativity that defines her work, showcasing the unique personality she brings to each project.

A notable aspect of these behind-the-scenes videos is how they shine a spotlight on Swift’s multifaceted role as a director. Beyond being the undeniable star of each music video, she has taken on the responsibility of directing them as well. To date, Swift boasts ten directorial credits—nine for music videos and one for a short film titled All Too Well: The Short Film. With aspirations to transition into feature films, it was recently announced that she will make her directorial debut with Searchlight Pictures, with an original script that showcases her unique storytelling abilities.

Many, if not all, of the behind-the-scenes videos that were released on December 13 had previously been showcased at stadiums during The Eras Tour, building anticipation before Swift took the stage for her electrifying 3.5-hour performance. While the atmosphere in the stadiums was filled with excitement, it often made it challenging to catch every detail in the clips. However, with the ability to watch these videos from home, fans can now enjoy them at their own pace, repeatedly if desired. An added delight is the video progress bar, which features an adorable icon of Swift’s signature heart hands, enhancing the viewing experience.

On December 13, Taylor Nation also unveiled a new Apple Music playlist titled “Winter Warmers.” This carefully curated collection features a blend of tracks from Swift’s extensive catalog, alongside selections from the talented opening acts of The Eras Tour. This playlist not only showcases Swift’s musical diversity but also offers fans a cozy soundtrack for the winter season.

Taylor Swift’s monumental Eras Tour concluded with a spectacular performance in Vancouver on December 8. Shortly after, on December 12, she was celebrated as the standout winner at the 2024 Billboard Music Awards, where she garnered an impressive ten new awards. With these achievements, Swift has made history as the most-awarded artist in the show’s history. In her acceptance speech video, she expressed heartfelt gratitude, stating, “This is the nicest early birthday present you could have given me,” and acknowledged that her fans’ unwavering support has been instrumental in her success.

Billboard editors were present at Vancouver’s BC Place to cover the final weekend of The Eras Tour. For those interested, you can find Billboard‘s comprehensive reviews of night one, night two, and night three, as well as a complete list of surprise songs that Swift performed throughout her remarkable journey during The Eras Tour.

Don’t miss out on the opportunity to watch all of Swift’s newly released behind-the-scenes clips, showcasing the creative process behind the scenes of her iconic music videos for “Karma,” “Fortnight,” “Bejeweled,” “Anti-Hero,” and “Cardigan.” Experience the magic of her artistry below.

Explore the Behind-the-Scenes of “Karma” Featuring Ice Spice