Matthieu Blazy Named as Potential Chanel Creative Director
Immediately following the surprising departure of Virginie Viard as Chanel’s creative director in June, intense speculation began swirling about who would fill the shoes of the long-respected protégé of Karl Lagerfeld. Five months have gone by, and the iconic French fashion house has yet to announce a successor. This prolonged silence from Chanel’s upper management has sparked rampant rumors and discussions within the fashion community. Notable names such as Hedi Slimane, Simon Porte Jacquemus, and Pierpaolo Piccioli have all been mentioned as potential candidates for what is regarded as the most prestigious design position in the fashion industry. Recently, Matthieu Blazy, the acclaimed French-Belgian designer currently leading Bottega Veneta since November 2021, has emerged as a top contender for the creative helm of this storied fashion institution. Reports from WWD indicate that Chanel is expected to announce their new creative director in December, leaving the fashion world eagerly anticipating this pivotal decision.
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“If Matthieu Blazy can manage to produce 1649 collections each year for the next three decades, I wish him all the best. However, this choice feels a bit unusual to me. I can easily envision Simon Porte Jacquemus in that role rather than Blazy.” [Olaffo]
“It sounds great on paper, but the reality might be a different story altogether.” [GivenchyAddict]
“As a fan of his work, I’d be thrilled for him, yet I have my doubts about whether it will succeed. This situation feels reminiscent of the Dior–Raf Simons partnership.” [Living Proof]
“His style may be too intellectual and esoteric for the Chanel brand ethos.” [rowjellies]
“To me, this seems like a relatively safe choice. He appears easy to manage, and while I appreciate his work at Bottega Veneta, I don’t see it as a daring fashion statement. I hope he can refine his volume choices and elevate his art direction skills when working at Chanel.” [Norden]
“Honestly, I’m excited to see how he interprets the Chanel aesthetic.” [couturefan]
“This might just be a diversion to conceal Jacquemus as the true successor.” [tourbillions]
We invite you to share your thoughts about Matthieu Blazy potentially stepping into the role of Chanel’s creative director in the comments below.