Renowned for her innovative beauty choices, Hailey Bieber has captured the hearts of many with her unique makeup styles. She is the creative force behind iconic trends like strawberry girl makeup and glazed donut skin, both of which have significantly influenced the beauty industry. Her viral moments often highlight products from her own beauty brand, Rhode Skin. Thus, it’s no surprise that her latest makeup look features a splash of cinnamon, coinciding with the launch of a limited edition shade of the Peptide Lip Tint. Named Cinnamon Roll, this hue was introduced to celebrate the model’s birthday and draws inspiration from her fondness for “homemade cinnamon buns,” as stated on the brand’s website.

The foundation of Hailey Bieber’s fall makeup routine lies in meticulous skin preparation. She begins by applying Glazing Milk, ensuring her skin is perfectly primed for the cinnamon girl look. Following this, she uses Barrier Butter to lock in moisture and hydrate her complexion effectively. Transitioning into the makeup application, Bieber starts with bronzer, expertly sculpting her face to add warmth and definition. This step is crucial for achieving a radiant fall makeup appearance that mirrors the seasonal tones.

To brighten her under-eye area, the model uses her fingers to reach every detail, ensuring a seamless application that enhances her features. She then layers on a subtle eyeshadow and generous amounts of blush, skillfully mixing various shades to capture the essence of the cinnamon girl aesthetic. To set her makeup, she employs two types of powders—one pressed and one loose—while ensuring that the natural glow from her skin prep shines through, maintaining a fresh and luminous finish.

After a swift application of brow gel and mascara to enhance her eyes, she adds a playful touch by drawing on faux freckles, a signature aspect of Hailey Bieber’s cinnamon girl makeup style. For her lips, she carefully lines them with a brown lip liner, then fills in the rest with a nude shade of Pocket Blush. The final touch is a lavish application of Peptide Lip Tint in Cinnamon Roll, a shimmering gloss with a spiced brown tint that perfectly complements her overall makeup look, creating a warm and inviting appearance.