KQ Entertainment, recognized as a prominent South Korean music company, has recently entered into a significant multi-year partnership with AEG Presents. This collaboration will focus on managing and producing all global tours for the sensational K-pop supergroup ATEEZ. This strategic agreement is anticipated to enhance the reach and impact of ATEEZ’s performances worldwide, demonstrating the growing influence of K-pop in the international music scene.
While the specific terms of the partnership remain undisclosed, both KQ Entertainment and AEG Presents aim to utilize their respective strengths in the music industry. This collaboration is designed to elevate the global presence of K-pop, creating more opportunities for artists and fans alike to engage with this vibrant and dynamic genre. By joining forces, they are set to redefine the international touring landscape for K-pop artists.
ATEEZ has emerged as one of the most successful K-pop groups in international markets, including the United States. Notably, they made history as the first K-pop boy group to perform at the prestigious Coachella festival in 2024, a major event overseen by AEG. This eight-member group, originally trainees under KQ Entertainment, has captivated audiences worldwide, particularly their vast fanbase outside South Korea, with electrifying tours characterized by intense choreography and engaging dance routines that showcase their exceptional talent.
The group’s latest release, the 11th mini album GOLDEN HOUR: Part.2, achieved remarkable success by debuting at No. 1 on the esteemed Billboard 200 chart in November. This marks ATEEZ’s impressive second No. 1 album, following their earlier chart-topping release, THE WORLD EP.FIN: WILL, from 2023. With GOLDEN HOUR: Part.2 being their sixth top 10-charting album, all consecutively, ATEEZ continues to solidify their status as a leading force in the K-pop industry.
KQ Entertainment is rapidly establishing itself as a significant player in the K-pop landscape. In addition to representing ATEEZ, the agency is also home to the rising boy band xikers, along with talented producers and artists such as EDEN and Maddox. This diverse roster showcases KQ’s commitment to nurturing a wide range of musical talent, further contributing to the evolution of K-pop and its prominence on the global stage.
AEG, a powerhouse in the music industry, oversees numerous major music festivals, including the iconic Coachella Valley Music & Arts Festival, the legendary New Orleans Jazz & Heritage Festival, and Stagecoach. In addition to festival management, AEG also promotes tours for an impressive lineup of artists such as Taylor Swift, Zach Bryan, Sabrina Carpenter, Celine Dion, Elton John, Carin León, Paul McCartney, The Rolling Stones, Ed Sheeran, and Tyler, The Creator. This extensive portfolio underscores AEG’s influential role in shaping the live music experience for audiences around the world.
