From significant career milestones and exciting new music releases to major announcements and those cherished moments that resonate deeply, Billboard editors shine a spotlight on the most uplifting events in the vibrant world of Latin music. Here?s a detailed look at the latest happenings in Latin music this week.

Celebrating Latin Music: Gente De Zona and Guaynaa Shine at We Love Foundation Gala

The We Love Foundation marked its 12th annual gala with a spectacular event that brought together influential figures from various entertainment sectors, including fashion and music. This prestigious gala took place on February 12 at the renowned Rubell Museum in Miami, showcasing the foundation’s commitment to philanthropy and community support. The gathering not only celebrated the spirit of giving but also the cultural richness of Latin music, setting the stage for unforgettable performances and heartfelt moments.

Taking center stage at the event were the Puerto Rican sensation Guaynaa and the beloved Cuban duo Gente de Zona, who delivered electrifying performances that captivated the audience. Additionally, the foundation honored Venezuelan comedian George Harris with its Spirit Award, recognizing his impactful contributions to entertainment and culture, marking him as a key figure during the upcoming 2024 Billboard Latin Music Week. This event not only highlighted the importance of Latin music but also celebrated the community’s resilience and talent.

The funds raised during this spectacular gala are directed towards critical humanitarian initiatives, including support for efforts in Venezuela, the Mission:Brain project in Mexico, the Guiribitey Foundation in the Dominican Republic, and the Agrolibano Foundation in Honduras. As per the press release, ?These organizations work tirelessly to enhance the quality of life for vulnerable communities by providing essential access to health, education, and welfare.? This demonstrates the powerful impact of music and entertainment in driving social change and supporting those in need.

Reimagining Shakespeare: The Contemporary Twist of Amor with No B.S.

Amor with No B.S., a groundbreaking off-Broadway production showcased at The Flea Theater in Manhattan during Valentine?s week (February 11), features a talented Gen-Z Latin cast that reinterprets the timeless works of Shakespeare. This innovative adaptation, which includes performances by Diego Echeverria, Sofía Vilches, Eli Vazquez, and Bralmarys Batista, sheds light on modern themes of love and identity, infusing traditional narratives with humor and relatability. A standout moment of the show was when Vilches brilliantly transformed Bad Bunny?s hit ?Tití Me Preguntó? into Shakespearean prose, illustrating the powerful connection between classic themes and the contemporary experiences of young Latin audiences.

Throughout its engaging 45-minute runtime, Amor with No B.S. artfully blends classic dramatic elements with modern cultural references, guided by the visionary producer Roberto Sneider, director Estefanía Fadul, and playwright Matt Barber, in collaboration with Chispa, the Latin-focused dating app. Julia Estacolchic, head of brand and marketing at Chispa, expressed, ?Reimagining Shakespeare from a Latine perspective isn?t merely about modernizing a classic ? it?s a testament to how young Latino singles can embrace their cultural identities, celebrate their roots, and explore the boundaries of love.? This campaign not only promotes cultural pride but also encourages authenticity in love.

Carlos Vives Honors His Mother with a Heartfelt Celebration

Carlos Vives joyfully celebrated his mother?s milestone 90th birthday in a grand style, complete with lively mariachi music and heartfelt tributes. The renowned Colombian singer-songwriter took to Instagram, sharing an array of touching photos and videos from the birthday bash, expressing his profound love and admiration for his mother to his massive following of over eight million fans. This celebration not only honored his mother but also showcased the deep familial bonds cherished in Latin culture.

?We celebrate the 90th birthday of my mom, the incredible woman who has instilled in me a deep love for my homeland and to whom I owe my very existence,? wrote the ?Fruta Fresca? singer in a heartfelt Instagram post. ?Love you mommy, you deserve all the love and the most beautiful songs in the world.? Vives’s tribute serves as a reminder of the importance of family and the celebration of life?s significant milestones within the Latin community.

Rosalía Joins the Cast of Euphoria for an Exciting New Role

Spanish music sensation Rosalía is set to make her acting debut in the much-anticipated third season of HBO?s acclaimed series Euphoria, with a premiere date slated for 2026. The announcement of her casting was made on February 14, generating excitement among fans and followers alike. This new venture marks a significant expansion of her artistic repertoire, showcasing her versatility as a performer.

?If there?s anything that excites me as much as creating a captivating melody or penning a powerful lyric, it?s the journey of becoming a better performer every day,? Rosalía expressed in a statement shared on Instagram. ?Euphoria has captivated me as my favorite series over the past few years, and I am immensely grateful to act alongside such incredibly talented individuals that I admire. I am eager to contribute my ?granito de arena? to help bring Sam [Levinson?s] vision to life and create something truly magical. I can?t wait to share what we?re working on!!! Besitos, Rosi.? Her enthusiasm reflects her passion for both music and acting, promising an intriguing addition to the beloved series.