How to Shop the Magical Collection
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Travel with a touch of caprice. Béis and Universal Pictures are partnering to launch a magical assortment that’ll add a dose of magic to your subsequent journey journey.
“I’ve always believed that travel is a magical experience, and collaborating with Wicked allowed us to really lean into that idea. Creating pieces that add a bit of magic to every journey,” Béis founder Shay Mitchell mentioned in a press release asserting the collaboration on Wednesday (Oct. 2).
The Béis x Wicked assortment, launching on Oct. 9 at 9 a.m. PT by way of the model’s web site, options 4 new silhouettes — the Wicked Weekender, Wicked Tote baggage, a Wicked Backpack and Wicked Toiletry Kit — accessible in a Wicked-inspired inexperienced, pink with an iridescent, ombre end. There’s additionally a basic black colorway.
Priced from $68-$378, the assortment contains two bubble-inspired editions of Béis bestselling Rollers in an ombre end, a brand new key leash, card pockets, a mirror and removeable Wicked-themed charms.
Wicked, a silver-screen adaptation of the hit musical, stars Ariana Grande, Cynthia Erivo, Michelle Yao, Jonathan Bailey, Peter Dinklage and Jeff Goldblum. The movie, directed by Jon M. Chu, shares the story of how Glinda the Good Witch and Elphaba, the Wicked Witch of the West, grew to become unlikely buddies.
“We wanted to pay homage to the gorgeous Glindas who have come before me while also creating our own version,” Grande mentioned of the character in a Vogue interview final month.
“My pop persona is such a characterized version on its own. Beauty really helped me deconstruct that person and find Glinda. I just wanted to live in the DNA and mindset of the character. Now I love the color pink and it feels like part of me. I think it’s something I’ll be forever intertwined with in a very special way.”
Before the movie hits theaters on Nov. 22, Wicked followers can store movie-inspired merch equivalent to the Wicked x r.e.m. magnificence assortment, Wicked x Opi, Wicked x H&M, Wicked Lego units, Wicked dolls, Wicked: The Game and Wicked Funko Pop! collectible figurines.