Playable Vinyl Record: KFC’s Iconic Chicken Bucket Lid
This holiday season, KFC is stirring up excitement and engagement by giving away unique vinyl records to promote its delicious offerings. This innovative marketing strategy aims to attract customers and create a memorable experience as they celebrate the festive season with family and friends.
Discover the Festive Tracks on KFC’s Exclusive Vinyl Record
As we approach 2024, the resurgence of vinyl records has gained significant momentum, even surpassing CD sales for a time. Recent market trends indicate that vinyl and CDs are now in a close race for popularity. However, KFC is leveraging this growing trend by offering collectible vinyl records to generate buzz around its iconic buckets of chicken.
In a creative social media promotion launched this week, KFC announced they are giving away limited-edition bucket toppers that also function as playable vinyl records. These records feature a delightful selection of Kentucky Fried Carols, including classics like “Jingle Bells,” “We Wish You A Merry Christmas,” and “Deck The Halls.”
While the music is certainly festive rather than heavy, it aligns perfectly with KFC’s brand image. After all, you wouldn’t expect them to offer records featuring heavy metal tracks like King Diamond’s “No Presents For Christmas,” right?
KFC shared this exciting news on Instagram, stating, “We transformed our iconic bucket to make the lid a playable record. Set the holiday mood with Finger Lickin’ Good food and music all at once.” This integration of food and music is sure to enhance the holiday spirit for all fans.
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According to KFC, these special records are printed on paper lids similar to those used on their chicken buckets. Each lid is then coated with a vinyl layer and etched to ensure it can be played as a record, combining innovative design with a festive twist.
Step-by-Step Guide to Securing Your Own KFC Vinyl Record
The KFC bucket top records are incredibly rare, with only 10 available as part of a contest hosted on the KFC Canada Instagram account. This limited availability makes them highly sought after among fans and collectors alike.
Currently, the contest is exclusively open to Canadian residents, but there is potential for KFC enthusiasts in the United States to have their chance in the future. KFC locations in the U.S. are currently running a promotional campaign featuring KFC teddy bears in collaboration with Build-A-Bear, so fans are hopeful that the vinyl records will be offered once this promotion concludes.
This isn’t the first time a fast food chain has turned to vinyl records to capture the public’s attention. Back in 1988, McDonald’s famously distributed 80 million flexi discs, allowing customers to play them for a chance to win a whopping $1 million, demonstrating the effective use of music in promotional strategies.
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