McDonald’s is set to delight fans by reintroducing the beloved Snack Wrap to its menu in the United States. Originally discontinued in 2016 due to lengthy cooking times, the fast food giant has listened to customer feedback and decided to bring this fan-favorite back to life. Customers can look forward to enjoying the Snack Wrap once again, and here are all the exciting details regarding its anticipated launch date.

Mark Your Calendars: McDonald’s Snack Wrap Launch Date Revealed!

In an exciting announcement on X (formerly Twitter), McDonald’s hinted at the return of Snack Wraps, aiming for a 2025 launch. Although the exact date remains under wraps, their post stated, “snack wraps xx.xx.2025.” This cryptic message sparked a wave of excitement on social media, with enthusiastic fans flooding the comment section to express their eagerness. The buzz around this beloved item indicates just how much customers are looking forward to its return.

Furthermore, Joe Erlinger, the president of McDonald’s USA, shared the thrilling news on Good Morning America, emphasizing the product’s strong following. He stated, “The Snack Wrap will be back in 2025. It has a cult following. I get so many emails into my inbox about this product. It will be back in 2025. I’m not going to tell you exactly when in 2025 for competitive reasons.” This statement reinforces the excitement and anticipation surrounding the Snack Wrap’s comeback.

Guillaume Huin, the senior marketing manager for McDonald’s USA, also took to X (formerly Twitter) to express gratitude to fans. He shared, “If you ever wonder if your posts here matter, if they have an impact, if we even care, let me tell you something, you and you only with your countless posts and requests and petitions made it happen. They were in all our meetings, all our discussions, every single PowerPoint to make a case for it. You won, snack wrap fans. Thank you.” This acknowledgment highlights the power of customer advocacy in influencing corporate decisions.

Huin also pointed out that passionate fans initiated a petition on Change.org to revive the iconic Snack Wrap in 2021, which amassed an impressive 17,000 signatures. This grassroots movement showcases the dedication of Snack Wrap enthusiasts and their commitment to seeing their favorite item return to the menu.