Splendour in the Grass, Secret Sounds Co-Founder Jessica Ducrou Exits


SYDNEY, Australia — Jessica Ducrou is exiting as co-CEO of Australia’s Magic formula Sounds Group, producer of Splendour in the Grass festival and a slew of reside music makers.

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As co-founder of Splendour, Australia’s flagship mid-winter camping festival, Ducrou is the nation’s key lady reside efficiency and festival promoter.

With co-CEO Paul Piticco, Ducrou created Magic formula Seems Group, a particular person of the biggest tunes group in the nation, symbolizing Splendour, Harvest Rock, Falls Pageant, Magic formula Seems Touring, Village Sounds scheduling agency, Secret Seems Hook up company rights and inventive agency, North Byron Parklands, The Triffid reside music venue in Brisbane and added.

In 2016, Are living Nation acquired a managing stake in Top secret Appears Team.

Ducrou introduced her departure on Friday early morning, June 21, 1 month proper just before the 2024 edition of Splendour in the Grass was meant to love out in Byron Bay, with a bill featuring Long term, Kylie Minogue, Arcade Hearth and lots of other people.

That is not taking location. Splendour, as previously reported, canceled this year’s occasion just days quickly immediately after tickets went on sale to the public, beginning to be the maximum-profile casualty of a batch of makers that have produced the choice to pause or close to for good.

“So a lot of unforgettable moments in excess of the past virtually 10 years with Key Appears, what a wild experience it is been,” Ducrou responses in a statement. “I’m very well owing for an overseas summer months vacation so it is a excellent time to just take a crack in advance of I embark on my future chapter.”

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Recognized in 2001 and held every single single calendar year in Byron Bay, a picturesque beach front town on the most easterly thought of Australia, Splendour is a preferred location celebration.

The fest would turn into the hottest ticket in the coldest months.

In the most current yrs, even so, the present endured a considerably hard run, 1st with the pandemic, which observed the fest announced, then shelved numerous conditions. Then, in 2022, intense climate circumstances complications wrecked the to commence with day of Splendour 2022, contributing to softer-than-regular ticket gross sales for the 2023 version.

It was Ducrou who confronted the media when the heavens opened, and on the events when Splendour was pushed once again. In 2021, when the wellbeing disaster shut down festivals in all areas, Ducrou led a novel process that would transform Splendour into a digital globe, with a lot extra than 50 particular, in-video game performances.

Ducrou will pick time out with her young youngsters, travel, and, in the interim, will maintain on in her duties as chair of SoundNSW and deputy chair of the Australian Festivals Association.

“It has been an epic journey that has been certainly inspiring, and an opportunity to collaborate with the ideal in the company,” she carries on. “It would not have been as worthwhile, feasible or enjoyable if it weren’t for the individuals I have labored along with of. Paul Piticco has been a great company spouse for far more than 30 decades and we will no doubt proceed our friendship well into the foreseeable future. The Magic formula Appears workforce, notably Elise Huntley and the festivals gang, are the absolute most effective, I will overlook doing the job with the brilliant folks who inspired me every solitary working day. I would like all at Magic formula Appears and Stay Country the quite very best achievement in their future endeavors.”

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