Two of the world’s most renowned names in electronic music — the U.S.-based Insomniac and Belgium’s Tomorrowland — are coming together for the very first time to unveil an innovative new experience titled UNITY. This collaboration is set to redefine what audiences can expect from live music events, blending the unique styles and strengths of both entities to create something truly extraordinary.

The highly anticipated collaborative project will make its debut over the Labor Day weekend, specifically from August 29 to 31, at the Sphere in Las Vegas, which is recognized as one of the most technologically advanced venues in the world. This premier location is designed to offer an unparalleled sensory experience, making it the perfect setting for this remarkable event.

Promoted as “just the beginning,” the UNITY event signifies the first step in a comprehensive partnership between these two influential festival producers. This collaboration is expected to transport audiences into an immersive realm of music and storytelling that transcends traditional boundaries.

“Throughout the past decades, we have dedicated ourselves to crafting festivals and unique experiences around the globe that cultivate vibrant, diverse communities,” stated a joint message from both Insomniac and Tomorrowland. “Music is our universal language; the dance floor represents our sanctuary, and every one of you is our family. Now, for the first time in history, our worlds unite as one.”

“For the first time ever, our worlds come together. In UNITY, we collaborate to create an entirely new experience that captures the magic, love, and unforgettable moments present in our events — and there’s no better stage on the planet than Sphere.” 

By merging the signature dreamscapes of Tomorrowland — including Planaxis, Adscendo, and Orbyz — with Insomniac’s renowned universes like Beyond Wonderland, Escape Halloween, and Electric Daisy Carnival (EDC), the UNITY experience is being touted as a guided audiovisual journey through the depths of imagination. This captivating story will unfold alongside an original soundtrack that blends orchestral and electronic elements, featuring cinematic compositions and beloved dance tracks, culminating in surprise DJ performances during an exhilarating finale.

The event is set to leverage Sphere’s cutting-edge immersive capabilities, which include a 16K resolution wraparound LED display and the Sphere Immersive Sound system. This advanced technology will enable UNITY to seamlessly blend the lines between fantasy and reality, inviting fans to step into the shared creative visions held by both festival brands.

Vibee is providing exclusive hotel and ticket packages available from March 27 to 30 at unity.vibee.com, with general presale access set to begin on March 31 at 10 a.m. Following this, general sales will commence on April 7 at unityxsphere.com, making it easier for fans to secure their spot for this groundbreaking experience.