Donatella Versace stays loyal to Mert Alas & Marcus Piggott. After all, the legendary Italian designer has commonly known as upon the photographic duo to lens Versace’s promoting campaigns because the Spring 2020 season (starring Jennifer Lopez and Kendall Jenner). The inventive twosome are unsurprisingly welcomed again to shoot their ninth consecutive mainline marketing campaign for Fall 2024. This season, Donatella opted to maintain Lolia Bahia on the books, who’s joined by Vittoria Ceretti (and a handful of male fashions). The workforce (together with stylist Jacob Okay) ventured exterior of the studio to pay a go to to Los Angeles’ well-known Chateau Marmont. Throughout the marketing campaign imagery, the women roam suites and corridors of the historic resort, with Mert & Marcus each snapping away to seize every second.

Read under the reactions of theFashionSpot’s discussion board members:

“Oh wow this is so bad,” instantly shared MDNA. “Even show backstage images nowadays look better than this, and the sofa is such an eyesore.”

“Well, AWFUL! Imagine going to Chateau Marmont and the result looking like you’re in any ordinary person’s living room with an old sofa full of dust,” critiqued DK92.

“They literally could’ve shot this anywhere instead of wasting money flying everyone to LA,” famous br3ncon1.

GoldenPetals wasn’t greatest impressed both. “I like using penthouses or tights corridors as a backdrop but this is just lazy,” they wrote. “I miss how CINEMATIC fashion photography used to be.”

“Vittoria couldn’t save this campaign. That’s how you know it’s bad,” complained fenty.

“Why are campaigns this bad these days? I just don’t get it,” discussion board member Creative cried out.

See extra from the Fall 2024 Versace marketing campaign and be part of the dialog, right here.