Rocco Liu is steadily establishing his vision at Vogue China after taking over the leadership role from Margaret Zhang, who departed in 2024 following a brief four-year tenure. Since his appointment, Liu has brought a fresh perspective to the iconic Chinese fashion publication, featuring prominent personalities such as Liu Yifei and a remarkable ensemble cast that includes Zheng Qinwen, Lina Zhang, Jia Ling, and He Cong as cover stars. The latest addition to this impressive lineup is Jiahui Zhang, who recently made a striking appearance at the Fall 2025 shows for renowned brands like Max Mara, Givenchy, and Chanel. In her captivating cover shoot, captured by photographer Liu Song, Zhang showcases a stunning look styled by Liu Xiao, featuring a piece from Gucci’s Spring 2025 collection, marking the final work of designer Sabato De Sarno.
Experience the Stunning March 2025 Cover Featuring Jiahui Zhang for Vogue China

Discover the Enthusiastic Reactions of FashionSpot Forum Members to Jiahui Zhang’s Cover
“Not bad at all,” expressed BalkaniStaCouture after viewing the cover and appreciating the aesthetic choices made in the shoot.
“Pleasantly surprised!” exclaimed zippyo, highlighting the unexpected delight in the cover’s simplicity and elegance.
“This is how you create stunning visuals with a white background,” praised JPineapple, emphasizing the effective use of minimalism in the imagery.
Bluestar echoed this sentiment, stating: “Jiahui Zhang is stunning, and the editorial exudes vibrant energy! This is the perfect way to execute a shoot with a white background!”
Adding to the compliments, vogue28 remarked, “Simplicity executed perfectly. While the hair styling could have been enhanced, I’m really drawn to this. The minimal art direction was an excellent choice, and everything harmonizes beautifully,” he shared.
Explore more captivating images of Jiahui Zhang from the Vogue China March 2025 cover shoot and engage in the conversation about this exciting release, here.