Wale Unveils Long-Awaited Nike Collaboration With New Song
Wale has shared a preview of latest music “Ghetto Speak” as a part of his long-awaited collaboration with Nike.
The Washington, D.C. rapper, who famously professed his love of the model on 2008’s “Nike Boots,” is the face of the sportswear big’s DMV Cherry Blossom Foamposite One marketing campaign.
As effectively as starring within the industrial for the sneaker, Wale soundtracks it with a snippet of a never-before-heard music known as “Ghetto Speak,” which is an ode to his hometown.
On the monitor, he raps: “From a land that far too well comprehends universal madness / Not too far from the symbolic architecture that masks it / But all is fair, I guess / ‘Cause broken glass, cherry blossoms, them bullet fragments don’t look as fantastic on the pamphlet.”
The advert additionally contains a cameo look from native underground legend Big Lordy.
It will not be recognized if “Ghetto Speak” will obtain a industrial launch or was made solely for the marketing campaign.
Wale is understood for his monumental assortment of Nike sneakers and has spoken brazenly prior to now about desirous to collaborate with the long-lasting sportswear model.
During an Instagram Live in 2018, Wale stated whereas holding a Nike Air Mag and utilizing it as a telephone: “When is Nike going to play fair, man? Just call me. Hello? They ain’t on the phone, they givin’ everybody else deals and shit.”
The “Lotus Flower Bomb” lyricist isn’t the one Hip Hop star trying to get into mattress with Nike, with Wu-Tang Clan just lately teasing the return of a fan-favorite sneaker.
In late June, the athletic firm shared a joint submit with the seminal rap group’s Instagram that confirmed a swarm of bees gathered round a hi-top shoe.
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While the Nike verify was partially lined by the bugs, the Wu’s signature black and yellow have been clearly seen.
According to Footwear News, the submit teased the return of the “Wu-Tang” Nike High Dunks, which initially hit cabinets in 1999.
The uncommon kicks have been a redesign of a University of Iowa-colored model of the sneakers, to which the Wu’s brand was added to the tongue and heel.
The authentic launch solely noticed a complete of 100 pairs made obtainable to the general public. However, the collaboration has change into such a legendary second that followers even created the narrative that solely 36 “Wu-Tang” Nike High Dunks have been ever made, as an ode to their basic debut album Enter the Wu-Tang (36 Chambers).
