Zara Fall 2024 Ad Campaign


Marta Ortega Pérez made the sensible upon sensible transfer to enlist Steven Meisel as Zara marketing campaign photographer. Campaigns subsequent to the primary Meisel-shot providing for the Spring 2017 season have been nothing in need of spectacular. Meisel’s sixteenth consecutive marketing campaign final season resulted in a sequence of melancholic and cinematic photos, that includes a handful of fashions of the second. This season, for Fall 2024, the legendary American photographer is as soon as once more reunited with stylist Karl Templer and artistic director Fabien Baron for his seventeenth Zara Studio marketing campaign providing. Meisel factors his lens towards fashions Mona Tougaard, Penelope Ternes, Lulu Tenney, Haojie Qi, and Sascha Rajasalu. The beauties are captured in crisp black and white, and later hoisted up upon large billboards.

The Fall 2024 Zara Studio Campaign by Steven Meisel:

Zara F/W 2024.25 by Steven Meisel
IMAGE | ZARA.COM

Read beneath the reactions of theFashionSpot’s discussion board members:

“They f*cking ATE and left no crumbs,” heralded helmutnotdead the second the marketing campaign struck.

“It’s a beautiful campaign! It’s stunning. I think the Meisel/Zara collaboration is as interesting as the Prada/Meisel, Versace/Meisel, Dolce & Gabbana/Meisel, Loewe/Meisel, and Max Mara/Meisel. I think it’s always on point in terms of art direction and it elevates the clothes and the overall allure of the brand,” praised Lola701.

“The campaign is stunning! Love a few of the fashion photographs by Meisel and wish that I could see them without being imposed on the billboards. In addition, all the colors, casting, and styling (love the shapes) are fabulous,” favored MModa.

Sharing the identical sentiments was aracic: “Another fantastic season from Meisel, Templer and Zara. I love the concept and I love the execution of it, but I’m slightly disappointed that we’ll likely never get to enjoy some of these stunning photographs outside of this layout.”

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“This feels like the good old Vogue Italia that we will never have again,” sighed Royal-Galliano.

Zara F/W 2024.25 by Steven Meisel
IMAGES | ZARA.COM

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